Identify Your Talents and Skills

Not all businesses require huge amounts of capital. A home business can be started with as little as Kes.1000 depending on what you are aiming to start. Identify your talent and abilities and see how you can use them to serve a need in your community and get paid doing it. There are many jobs that you can find to do in your neighborhood and people will be willing to pay for them.

You create a business by telling people what you can do for them, something they were not even aware they needed. Convincingly show them how your services will benefit them and make their lives easier. Take beautiful pictures of your finished product and present to your potential customers. There is nothing as powerful as visual presentation. If they can see it, and admire it, they will want it. That is called marketing. How do you think companies like Coca Cola succeeded in selling some colored sweetened water and they got the entire world hooked for over a century and still going strong?

People will buy whatever is marketed to them as long as you make it attractive, convince them how much they need it, quote a price they can afford and show them how enthusiastic you are to do it. You have never seen Coca Cola advertised by hospitalized patients drinking it in a small dark ward room. Never. The Coca Cola drinking people are always youthful and cheerful, hanging out on some tropical sun kissed beaches or at a party in a fancy backyard. Positive images help sell any product or service. That is why you need to take good pictures of some jobs you have completed and show them to your prospective clients and post the same on the internet for a wider reach.

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